When most people think about ticketing, they focus on the numbers: how many tickets were sold, how much revenue was generated, and how quickly they sold out. While these figures are important, there’s another side to ticketing that’s just as valuable but often overlooked, its potential to build meaningful relationships with your audience.

From National League South champions to fan experience innovators – Truro City FC are setting the pace on and off the pitch! Discover how they transformed matchdays with JustTikit’s smart ticketing tech.

When Stalybridge Celtic FC wanted to launch StalyFest, a multi-day family-friendly music and entertainment festival, they turned to JustTikit to make ticketing simple, scalable, and profitable.

Starting at 16 in the ticket office, Charlie Roach has climbed the ranks to play a key role in shaping the club’s commercial future. From fan engagement to hospitality innovation, he shares insights on how partnerships, digital evolution, and fresh ideas are transforming the matchday experience.